About
Biotech
Marcom
Think
of Biotech Marcom as a bio-engineered marketing communications
and public relations firm. We specialize in value-based marketing
communications for emerging biotech, bioinformatics, pharmacogenomics,
and healthcare technologies.
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Our
professionals bring years of relevant experience to the table,
enabling us to offer:
- The
expertise and business acumen of veteran consultants
- The
range of services and contacts of an agency
- The
affordability and competitiveness of independent practitioners
With
a unique biotech PR firm business model, we don't require a
large 12-month retainer, and we don't markup out-of-pocket expenses
or outside services. We've decided against a downtown address,
so you pay for our work, not the view from the office of a CEO
who doesn't work directly on your account, and typically hasn't
contacted a reporter on behalf of a client in years!
Biotech
Marcom differs from traditional PR firms by servicing accounts
with senior professionals only. All services are available on
a project basis or flexible retainer, rather than the pre-set
minimum retainer demanded by most public relations agencies.
In these highly competitive industries and markets, experience
is essential. By working cooperatively, the agency leverages
its collective expertise in these areas to help promising upstarts,
and is also an economical outsource for established companies..

We
offer a full range of marketing communications services, including:
- Executing
PR campaigns
- Conducting
media and analyst relations
- Social
media campaigns (Facebook, Twitter, YouTube, blogging, etc.)
- Developing
marketing communications strategies and plans
- Launching
new products/services
- Copywriting
and creating collateral (brochures, datasheets, etc.)
- Writing
bylined articles, success stories, and case studies
- Training
executives for media interviews
- Producing
company newsletters
- Preparing
annual reports and financial communications
- Organizing
and running special events
- Managing
vendor/agency projects and relations
- Creating
Web site content
- Establishing
speakers bureaus to maximize speaking opportunities
- Providing
trade show support
and
that's not all! Biotech Marcom partners and affiliates help us
offer a full array of marketing communications, research, media,
and advertising services, all on an a la carte basis, so you only
pay for the services you need and use.
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