Marketing Communications
and Public Relations for
the convergence of information
technology and the life sciences

About Biotech Marcom

 

Think of Biotech Marcom as a
bio-engineered marketing communications and public relations agency. We specialize in value-based marketing communications for emerging biotech, bioinformatics, pharma, and healthcare technologies.

 

Our professionals bring years of relevant experience to the table, enabling us to offer:

• The expertise and business acumen of veteran consultants
  
• The range of services and contacts of an agency
  
• The affordability and competitiveness of independent practitioners

  With a unique business model, we don't require a large 12-month retainer, and we don't mark-up out-of-pocket expenses or outside services. We've decided against a downtown address, so you pay for our work, not the view from the office of a CEO who doesn't work directly on your account, and typically hasn't contacted a reporter on behalf of a client in years!

  Biotech Marcom differs from traditional agencies by servicing accounts with senior professionals only. All agency services are available on a project basis or flexible retainer, rather than the pre-set minimum retainer demanded by most agencies. In these highly competitive industries and markets, experience is essential. By working cooperatively, the agency leverages its collective expertise in these areas to help promising upstarts, and is also an economical outsource for established companies..

We offer a full range of marketing communications services, including:

• Executing PR campaigns
  
• Conducting media and analyst relations
  
• Developing marketing communications strategies and plans
  
• Launching new products/services
  
• Copywriting and creating collateral (brochures, datasheets, etc.)
  
• Writing bylined articles, success stories, and case studies
  
• Training executives for media interviews
  
• Producing company newsletters
• Preparing annual reports and financial communications
  
• Organizing and running special events
  
• Managing vendor/agency projects and relations
  
• Creating Web site content
  
• Establishing speakers bureaus to maximize speaking opportunities
  
• Providing trade show support

and that's not all! Biotech Marcom partners and affiliates help us offer a full array of
marketing communications, research, media, and advertising services, all on an a la carte basis, so you only pay for the services you need and use.